Soy is often touted for its numerous health benefits ranging anywhere from lowering cholesterol to improving cognitive function. The health benefits of soy, however, are not just limited to its food form. Soy can be found predominately in beauty products such face creams, shampoos, body washes, and some sunscreens.
Soy is commonly found as an ingredient in a variety of topical cosmetic products and its presence is notable!
Free radicals damage the structure of skin cells and decrease elasticity, leading to wrinkles. Soy has many phytochemicals that fight against free radicals and have anti-aging properties. Other components of soy have been shown to stimulate collagen and the fullness and elasticity of skin.
Other reported cosmetic and beauty benefits of using soy topically include reducing blotchiness, smoothing skin texture and tone after sun damage, and slowing hair growth, which can reduce the need to wax or shave. Many moisturizers incorporate soy as an ingredient because of its vitamin E content, which has moisturizing properties and is an antioxidant that can help hear scars.
Just a few of the many soy-based products available include: Archipelago Botanicals? extensive line of Soy Milk Creme and Soy Soap Milk; Aveeno?s skin moisturizers, cleansers, shave gels, and Skin Brightening Daily Scrub; Neutrogena?s Visibly Even Foaming Cleanser; and Fresh?s Soy Face Cleanser, Moisturizing Cream, and Soy Shampoo.?? (Photo courtesy Houston Chronicle)
The $170 billion worldwide cosmetic industry has taken notice of soy as its popularity is increasing and thus, soy based products are taking over store shelves.
And, in what may be the next big thing in beauty, an innovative new study found a ?cocktail? of soy isoflavones and other antioxidants reduced depth of wrinkles and had positive effects on other key factors in skin aging, namely collagen synthesis and oxidative stress. As we age, our skin changes and it can be difficult to maintain adequate elasticity and collagen for youthful-looking skin. A significant reduction?about 10 percent?in average wrinkle depth was seen in test groups compared with placebo; this improvement is associated with increased production of new collagen fibers in the skin.